How brand visual aesthetics foster a transnational imagined community
- 期刊名称European Journal of Marketing
- 作者Buschgens, Mark; Figueiredo, Bernardo; Rahman, Kaleel
- 印刷ISSN0309-0566
- 文件大小826.65KB
- 发表时间2019-06-25
- DOI10.1108/EJM-10-2017-0655
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