Brand–brand relational moments
- 期刊名称Journal of Brand Management
- 作者Ramadan, Zahy B.
- 印刷ISSN1350-231X
- 电子ISSN1479-1803
- 文件大小1124.09KB
- 发表时间2019-7-4
- DOI10.1057/s41262-019-00163-9
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