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Viability of Amazon’s driven innovations targeting shoppers’ impulsiveness

Viability of Amazon’s driven innovations targeting shoppers’ impulsiveness

Farah, Maya F.; Ramadan, Zahy B.
  • 期刊名称Journal of Retailing and Consumer Services
  • 作者Farah, Maya F.; Ramadan, Zahy B.
  • 卷第53卷
  • 印刷ISSN0969-6989
  • 文件大小710.69KB
  • 发表时间2020-03
  • DOI10.1016/j.jretconser.2019.101973
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