Engagement with chatbots versus augmented reality interactive technology in e-commerce
- 期刊名称Journal of Strategic Marketing
- 作者Moriuchi, Emi; Landers, V. Myles; Colton, Deborah; Hair, Neil
- 印刷ISSN0965-254X
- 电子ISSN1466-4488
- 文件大小1201.62KB
- 发表时间2020-03-30
- DOI10.1080/0965254X.2020.1740766
- 页码1-15
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