Hunting of the Snark
- 期刊名称Journal of Marketing
- 作者Review by: Ray O. Werner
- 卷第28卷
- 期第2期
- 印刷ISSN0022-2429
- 文件大小196.98KB
- 发表时间1964-04
- DOI10.2307/1248909
- 页码112-113
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