SYMAP: Computer Graphics for Marketing Management
- 期刊名称Journal of Marketing Research
- 作者Jack S. Wolf
- 卷第6卷
- 期第3期
- 印刷ISSN0022-2437
- 文件大小464.46KB
- 发表时间1969-08
- DOI10.2307/3150144
- 页码357-358
Backward Profiling of Male InnovatorsWilliam R. Darden and Fred D. Reynolds · Journal of Marketing Research · 1974
Shopping Orientations and Product Usage RatesWilliam R. Darden and Fred D. Reynolds · Journal of Marketing Research · 1971
Intermarket Patronage: A Psychographic Study of Consumer OutshoppersFred D. Reynolds and William R. Darden · Journal of Marketing · 1972
A Test for ClustersStephen John Arnold · Journal of Marketing Research · 1979
The Development of Brand LoyaltyW. T. Tucker · Journal of Marketing Research · 1964
“I'm here to help”Coyle, James R.; Smith, Ted; Platt, Glenn · Journal of Research in Interactive Marketing · 2012
Preference Minorities and the internetChoi, Jeonghye; Bell, David R · Journal of Marketing Research · 2011
Experimental Analysis of Predecision Information SeekingJohn E. Swan · Journal of Marketing Research · 1969
Valuing CustomersSunil Gupta, Donald R. Lehmann and Jennifer Ames Stuart · Journal of Marketing Research · 2004
Choice Criteria, Decision Behavior, and PersonalityJerome B. Kernan · Journal of Marketing Research · 1968
Stages of Consumer Decision MakingTerrence O'Brien · Journal of Marketing Research · 1971