![Market Orientation, Relationship Marketing Orientation, and Business Performance: The Moderating Effects of Economic Ideology and Industry Type]()
Market Orientation, Relationship Marketing Orientation, and Business Performance: The Moderating Effects of Economic Ideology and Industry TypeSin, Leo Y.M.; Tse, Alan C.B.; Yau, Oliver H.M.; Chow, Raymond P.M.; Lee, Jenny S.Y. · Journal of International Marketing · 2005