海量图书期刊资源,随时随地畅享阅读乐趣
UNCERTAINTY:Amram, Martha; Kulatilaka, Nalin · Journal of Business Strategy · 1999
如何评估企业增长机会(美)马莎·阿姆拉姆(Martha Amram)著;王朝阳等译 · 北京:机械工业出版社 · 2004
Magnetic intellectual property: accelerating revenues from innovationAmram, Martha · Journal of Business Strategy · 2003
How Kimberly-Clark Uses Real OptionsMartha Amram; Fanfu Li; Cheryl A. Perkins · 2006
实物期权 不确定性环境下的战略投资管理(美)马莎·阿姆拉姆(Martha Amram),(美)纳林·库拉蒂拉卡(Nalin Kulatilaka)著;张维等译 · 北京:机械工业出版社 · 2001
STRATEGY AND SHAREHOLDER VALUE CREATION: THE REAL OPTIONS FRONTIERMartha Amram; Nalin Kulatilaka · 2000
The Challenge of Valuing Patents and Early-State TechnologiesMartha Amram · 2005