海量图书期刊资源,随时随地畅享阅读乐趣
Memory Enhances the Mere Exposure EffectStafford, Tom; Grimes, Anthony · Psychology & Marketing · 2012
Measuring Sponsorship Performance: Challenge and DirectionMeenaghan, Tony · Psychology & Marketing · 2013
Consumer Mindfulness and Marketing ImplicationsNdubisi, Nelson Oly · Psychology & Marketing · 2014
Store Atmospherics: A Multisensory PerspectiveSpence, Charles; Puccinelli, Nancy M.; Grewal, Dhruv; Roggeveen, Anne L. · Psychology & Marketing · 2014
Brand Personification: Introduction and OverviewCohen, Ronald Jay · Psychology & Marketing · 2014
Emotional Ability and Nonverbal CommunicationKidwell, Blair; Hasford, Jonathan · Psychology & Marketing · 2014
The Arts Sector: A Marketing DefinitionColbert, François · Psychology & Marketing · 2014
Eclipsing: When Celebrities Overshadow the BrandIlicic, Jasmina; Webster, Cynthia M. · Psychology & Marketing · 2014