Long Live Creative Media Choice
- 期刊名称Journal of Advertising
- 作者Dahlén, Micael; Friberg, Lars; Nilsson, Erik
- 卷第38卷
- 期第2期
- 印刷ISSN0091-3367
- 电子ISSN1557-7805
- 文件大小83.94KB
- 发表时间2009-07
- DOI10.2753/JOA0091-3367380208
- 页码121-129
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