纺织业调查报告
- 作者吴瓯主编；吴子光，陈举编
- 出版社天津市社会局
- 标注页数352 页
- 文件页数354 页
- 文件大小40.72 MB
- 出版时间1931
Salespeople View Buyer BehaviorDubinsky, Alan J.; Ingram, Thomas N. · Journal of Purchasing and Materials Management · 1982
Salesforce SocializationDubinsky, Alan J.; Howell, Roy D.; Ingram, Thomas N.; Bellenger, Danny N. · Journal of Marketing · 1986
Examining Industrial Sales People’s Reward ValencesDubinsky, Alan J.; Ingram, Thomas N. · Management Decision · 1989
FROM SELLING TO SALES MANAGEMENT: A DEVELOPMENTAL MODELDubinsky, Alan J.; Ingram, Thomas N. · Journal of Business & Industrial Marketing · 1987
Measuring customer‐based brand equityLassar, Walfried; Mittal, Banwari; Sharma, Arun · Journal of Consumer Marketing · 1995
Brand origin: conceptualization and reviewThakor, Mrugank V. · Journal of Consumer Marketing · 1996
Explaining Green Purchasing BehaviorChan, Ricky Y. K.; Lau, Lorett B. Y. · Journal of International Consumer Marketing · 2002
Consumer perceptions of “green power”Rowlands, Ian H.; Parker, Paul; Scott, Daniel · Journal of Consumer Marketing · 2002
Hyperreality and Globalization:Belk, Russell W. · Journal of International Consumer Marketing · 1996
The Net GenerationNapoli, Julie; Ewing, Michael T. · Journal of International Consumer Marketing · 2000
Brand Orientation – A Strategy for SurvivalUrde, Mats · Journal of Consumer Marketing · 1994
Ten barriers to marketing planningMcDonald, Malcolm H.B. · Journal of Consumer Marketing · 1991