海量图书期刊资源,随时随地畅享阅读乐趣
Social media usage: an investigation of B2B salespeopleSchultz, Roberta J.; Schwepker, Charles H.; Good, David J. · American Journal of Business · 2012
Understanding sales quotas: an exploratory investigation of consequences of failureSchwepker, Charles H.; Good, David J. · Journal of Business & Industrial Marketing · 2004
Transformational Leadership and its Impact on Sales Force Moral JudgmentSchwepker, Charles H.; Good, David J. · Journal of Personal Selling and Sales Management · 2010
Sales Quotas: Unintended Consequences on Trust in Organization, Customer-Oriented Selling, and Sales PerformanceSchwepker, Charles H.; Good, David J. · The Journal of Marketing Theory and Practice · 2012
Exploring the Relationships Among Sales Manager Goals, Ethical Behavior and Professional Commitment in the SalesforceSchwepker, Charles H.; Good, David J. · Journal of Relationship Marketing · 2007
All research is interpretive!Gummesson, Evert · Journal of Business & Industrial Marketing · 2003
Franchisee perceived relationship valueLewin, Jeffrey; Harmon, Tracy R.; Griffiths, Merlyn A. · Journal of Business & Industrial Marketing · 2008
The Enigma of Cooperative AdvertisingRoslow, Sydney; Laskey, Henry A.; Nicholls, J.A.F. · Journal of Business & Industrial Marketing · 1993
Target costingGagne, Margaret L.; Discenza, Richard · Journal of Business & Industrial Marketing · 1995
Managing the “S” Curves of InnovationBrown, Rick · Journal of Business & Industrial Marketing · 1992
Positioning strategies in business marketsKalafatis, Stavros P.; Tsogas, Markos H.; Blankson, Charles · Journal of Business & Industrial Marketing · 2000
Exploiting Niches Using Relationship MarketingShani, David; Chalasani, Sujana · Journal of Business & Industrial Marketing · 1993
The Need for Marketing in EntrepreneurshipHisrich, Robert D. · Journal of Business & Industrial Marketing · 1992