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The Communication Effects of Controversial Sexual Content in Television Programs and Commercials

The Communication Effects of Controversial Sexual Content in Television Programs and Commercials

Daniel C. Bello, Robert E. Pitts, Michael J. Etzel and Robert W. Pitts
  • 期刊名称Journal of Advertising
  • 作者Daniel C. Bello, Robert E. Pitts, Michael J. Etzel and Robert W. Pitts
  • 卷第12卷
  • 期第3期
  • 印刷ISSN0091-3367
  • 文件大小2092.02KB
  • 发表时间1983
  • DOI10.2307/4188452
  • 页码32-42
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